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Dangers
of Overpricing
- Multiple
Listing Service Computer searches are selected by price range.
Your home may NOT be selected by the computer as a possible property
for an agent to show. The agent may have a buyer who will pay
$150,000. If they search the computer up to $150,000 and your
home is listed at $153,500 in the computer, the computer will
not even select it for that agent to show.
- Even
if the agent expands their search to include your home, many potential
buyers won't look, thinking your home is over their limit.
- Buyers
shop by comparison. Those who look at your home at too high a
price may decide to make a bid on a more reasonably priced home.
- Appraisals
are required on all new loans. Buyers realize that to get a loan
to purchase your home the bank or mortgage company will have to
agree to the value.
- Properties
left on the market for extended periods of time usually become
"shopworn", just like old merchandise in a department store. Many
buyers believe something is wrong and will only buy at a greatly
discounted price.
- Overpricing
tends to dampen the other salesperson's attitude, making it less
likely for them to show your home.
- Overpricing
lengthens marketing time and invariably results in a lower selling
price than would have been otherwise obtained.
Properties
have to be shown to be sold. Price your home so both will happen.
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